PUPPY DUPPY TREATS
Homemade dog treats baked in Brooklyn, NY.
concept design, web design, production, full branding, content copy, marketing, packaging, full production
flyer card DESIGN
Puppy Duppy needed a flyer card that would portray love, happiness, and warmth while still maintaining the "fun", "homemade" culture that is a part of their unique branding. What was designed were different typefonts that could seem as if they were drawn. The primary colors of this brand is Brown, so accentuating brown with pinks and magentas, were chosen to ensure that the flyer cards would still match the targeted demographic.
Puppy Duppy has 3 flavors at the start of the launch. Each label was designed using watercolor vector images to keep in tune with the homemade brand. The packaging is unique and easy to view, without being too busy. Sourcing of label printing was also done by KOMOLMIS.
As Puppy Duppy prepares for a launch, a placeholder website was created to collect information from potential clients who would visit the website looking for more information.